Currently browsing: sales

The Best Sales Pitch Is NO SALES PITCH

At Meudyojak networking meetings I see some people just handing over their business cards and speak about their business. They should also listen to other entrepreneurs . In a networking event, if you go with the intention just to talk, talk and talk about your product/service, and make the sale, then it’s not networking..  But if you go in to have a two-way conversation and build a trusted relationship with the prospects, you will have paved a path towards success. The point of sales pitch at a networking event is to give prospects enough information that they need to know more.  This is the beginning of building a relationship.  So if you get this right, you really can start the conversation which will lead to opportunities. Here are some tips for an effective sales pitch : 1] Do Your Home-work  –  Know who you are pitching to. If you are not researching your customer, you are reducing your chances of  making the deal.  82% of sales people are not aligned with the needs of their buyer.  Study their business and its need, prior to executing the pitch. You may start by pursuing their website or Linkedin profile. 2]Give your best first impression and […]

Read more

Why It Is Important To Build Effective Business Referral Network ?

  A steady stream of customer referrals can transform any struggling business into a profitable one. Building a strong referral network in business is one of the most effective strategies that any size of business should have.  Researches show that most of the SMEs get their biggest boosts from customer referrals, not Facebook, Linkedin or other social media sites. People influence people.  A trusted referral influences people more than the best broadcast message.  A trusted referral is the Holy Grail of advertising.                                                               Mark Zuckerberg,    Founder and CEO, Facebook    Getting a business through cold calls is tough.  It is always easier when someone recommends your product/services to someone else.  The word-of-mouth marketing is most basic yet quite effective form of marketing.  It brings in new, comparatively loyal clientele for a company.   Fearless Referrals, by Matt Anderson, cites a study by Sandler Sales Institute regarding how different types of prospecting activities turned into business  : 5 %  from cold calls 15 % when you use a colleague’s name […]

Read more
X
default-poup